Academic Engagement (Representative) |
Publications |
[1] Wang X.T, Rao Linlin, Zheng Hongming. Neural Substrates of Framing Effects in Social Contexts: A Meta-analytical Approach. Social Neuroscience, 2016, 1-12. [2] Wang XT, Rao L., Zheng H. Framing Effects: Behavioral Dynamics and Neural Basis. In: Reuter M., Montag C. (eds) Neuroeconomics. Studies in Neuroscience, Psychology and Behavioral Economics. Springer, Berlin, Heidelberg, 2016, 145-165. [3] Zheng Hongming, SHI WB. Influence of Consumer Personality on Promotion Mode Preference and Promotion Response. Ergonomics, 2016, 22(2): 21-25. [4] Zheng Hongming, SHI WB. The Influence of Review Scores and Presentation Methods on Consumers' Purchase Intention. Commercial Research, 2016, 474(10): 157-163. [5] Zheng HM, Zhu LQ. Neural mechanism of proposer’s decision-making in the ultimatum and dictator games. Neural Regeneration Research, 2013, 8(4):357-362. [6] Wang X.T, Rao Linlin, Zheng Hongming Framing Effects: Behavioral Dynamics and Neural Basis. Neuropsychologia, 2010, 48(11): 3198-3204. |
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Projects |
[1] Flow's psychophysiological mechanism and its relationship with identity, National Natural Science Foundation of China (Youth Project), 2019.1-2021.1. Investigator. [2] The influence mechanism of consumer sentiment on satisfaction and brand loyalty in online giveaway promotion. The Ministry of education of Humanities and Social Science project. Project No. 18XJA630001, 2018- 2021, Investigator. [3] Research on the connotation and structure of developmental human resource management and its multi-path impact mechanism on employee engagement, National Natural Science Foundation of China, 2016.1-2019.12, Project No. 71572157, Investigator. [4] The concept and structure of developmental human resources management and its effect on employee’s Loyalty, National Natural Science Foundation of China, 2016.01-2019.12, Project No. 71572157, Investigator. [5] The psychological and physiological mechanism of Flow and the relationship with identity recognition, National Natural Science Foundation of China, 2019.01-2022.12, Project No. 71801180, Investigator. [6] Neural basis of ecological basis, Research Fund from Ministry of Education, China, 2012.1-2014.12, Project No. 12YJC630317, Principal Investigator. [7] Eye movement research of framing effects under ecological context”, Research Fund for the Central Universities, 2011.1-2012.12, Project No. SWJTU11BR19, Principal Investigator. |
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